The Power of Small Data: Leveraging What You Already Have
You don’t need massive amounts of data or a robust in-house capability to start making impactful decisions. Small data—information that’s already native to your company—can provide valuable insights when analyzed correctly.
Exploring Your Data
Marketing has completed their campaigns for the prior quarter and made the results available to your analytics team. Excited to dive in, you’re eager to analyze the data and uncover insights that could shape future strategies. Everything seems in order—at first.
Analyzing Your Business
Finance reports show revenue and profits are up, and your sales team is celebrating a successful quarter. But as you plan for the next quarter, you notice a troubling trend…
Why Data Analytics?
It all begins with a question… and something about food.